Direct Online
Highlights: Focus on digital creative content marketing…
The Direct Online team’s mandate is on the creation of innovative content to engage online consumers while increasing Belize’s online presence. Exerting both online and offline initiatives to engage and sustain potential and existing visitors through various own and paid channels.
This team serves to manage and monitor the Belize brand online.
Priorities include:
- Management of the BTB and Travel-Belize website content and creation.
- Community management of the BTB and Belize social platforms: Twitter, Facebook, Instagram, Pinterest, Vine and Youtube).
- Capacity building for partners in digital marketing.